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Description of Individual Course Units
| Course Unit Code | Course Unit Title | Type of Course Unit | Year of Study | Semester | Number of ECTS Credits |
|---|---|---|---|---|---|
| 2605002202023 | BUSINESS ECONOMY | 2 | 4 | 2,00 |
Level of Course Unit
Önlisans
Language of Instruction
Turkish
Objectives of the Course
The aim of the Business Economics course is to provide the candidates had manager and/or entrepreneurial spirit to gain knowledge about methods that will enable them to make economic decisions.
Name of Lecturer(s)
Learning Outcomes
| 1 | Can help business make economic decisions |
| 2 | Can understand the concept of the market |
| 3 | Can understand the changing environment of businesses in the competitive environment. |
| 4 | Can comprehend the steps of business establishment |
Mode of Delivery
Face to Face
Prerequisities and Co-Requisities
None
Recommended Optional Programme Components
None
Content of the Course
Business Information, Basic concepts, Business objectives, Relationship between business and environment, Rationalization principles in business, Classification of businesses, Establishment and growth of businesses, Balancing supply and demand, Management and management functions, Production management, Marketing management, Finance Management, Personnel management and public relations
Weekly Detailed Course Contents
| Week | Subjects (Theoretical) | Teaching Methods | Preparatory |
|---|---|---|---|
| 1 | Course introduction and Business Information | ||
| 2 | Basic Business Concepts | ||
| 3 | Business objectives | ||
| 4 | Relationship between business and environment | ||
| 5 | Rationalization principles in business | ||
| 6 | Classification of businesses | ||
| 7 | Establishment of Businesses | ||
| 8 | Establishment and growth of businesses / Demand forcasting | ||
| 9 | MIDTERM | ||
| 10 | Management and its functions | ||
| 11 | Production management | ||
| 12 | Marketing management | ||
| 13 | Finance Management | ||
| 14 | Personnel management and public relations | ||
| 15 | FINAL EXAM | ||
| 16 | MAKE-UP EXAM |
Text Book / Material / Recommended Resources
Prof.Dr. Doğan Tuncer, Prof.Dr. Doğan Yaşar Ayhan, Prof.Dr. Demet Varoğlu, 2020, Genel İşletmecilik Bilgileri (10. basım) ISBN: 978-975-6325-66-7 Prof.Dr. Ali Akdemir, Yrd.Doç.Dr. Betül Ayça, 2018, Yüksekokullar için işletmecilik bilgileri, ISBN: 978-605-242-124-6 Managerial Economics and Business Strategy 7e ISE, McGraw Hill, 2010
Planned Learning Activities and Teaching Methods
Assessment Methods and Criteria
| Term (or Year) Learning Activities | Quantity | Weight |
|---|---|---|
| Midterm Examination | 1 | 100 |
| Total | 100 | |
| End Of Term (or Year) Learning Activities | Quantity | Weight |
| Final Examination | 1 | 100 |
| Total | 100 | |
| Term (or Year) Learning Activities | 40 | |
| End Of Term (or Year) Learning Activities | 60 | |
Work Pacement(s)
None
Workload Calculation
| Activities | Number | Time (hours) | Total Work Load (hours) |
|---|---|---|---|
| Midterm Examination | 1 | 2 | 2 |
| Final Examination | 1 | 2 | 2 |
| Self Study | 5 | 2 | 10 |
| Individual Study for Mid term Examination | 5 | 4 | 20 |
| Individual Study for Final Examination | 5 | 5 | 25 |
| Total Work Load (hours) | 59 | ||
Contribution of Learning Outcomes to Programme Outcomes
| PO 1 | PO 2 | PO 3 | PO 4 | PO 5 | PO 6 | PO 7 | PO 8 | PO 9 | PO 10 | PO 11 | PO 12 | |
| LO 1 | 2 | |||||||||||
| LO 2 | 3 | |||||||||||
| LO 3 | 3 | |||||||||||
| LO 4 | 3 |
* Contribution Level: 1 Very low 2 Low 3 Medium 4 High 5 Very High